{"id":5889,"date":"2024-09-12T16:54:11","date_gmt":"2024-09-12T14:54:11","guid":{"rendered":"https:\/\/www.betaniatravel.it\/first-mile-a-project-for-sustainable-tourism\/"},"modified":"2026-09-03T12:10:45","modified_gmt":"2026-09-03T10:10:45","slug":"first-mile-a-project-for-sustainable-tourism","status":"publish","type":"post","link":"https:\/\/www.betaniatravel.it\/en\/first-mile-a-project-for-sustainable-tourism\/","title":{"rendered":"First Mile: A Project for Sustainable Tourism"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5889\" class=\"elementor elementor-5889 elementor-1768\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd248b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd248b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-651475c\" data-id=\"651475c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fa1d3d3 elementor-widget elementor-widget-text-editor\" data-id=\"fa1d3d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 22-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>The first mile toward better tourism begins with the first step.<\/p>\n<p style=\"margin-top: 22.5pt;background-image: initial;background-position: initial;background-size: initial;background-repeat: initial;background-attachment: initial\"><span style=\"text-align: justify;background-color: var( --e-global-color-b966f33 )\">Betania Travel is a partner in an important European project dedicated to promoting sustainability in tourism.<\/span><\/p>\n<p style=\"text-align: justify\">Eighty tourism businesses from across Europe are working together to adopt new approaches and practical solutions that encourage more sustainable travel experiences.<\/p>\n<p style=\"text-align: justify\">We have always been committed to making our activities more sustainable and to offering our travelers a better, more responsible way to discover the world.<\/p>\n<p style=\"text-align: justify\">\n<p style=\"text-indent: -18.0pt\"><span style=\"font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\"> Make Sustainability Easy and Effortless<\/span><\/span><\/p>\n<p>By making sustainable choices easier to understand and implement, people are more likely to adopt them naturally, without additional effort.<\/p>\n<\/p>\n<p style=\"text-indent: -18.0pt\"><span style=\"font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\"> <\/span><\/span><b>Support Sustainable Choices Through Awareness<\/b><\/p>\n<p>Providing clear and relevant information at the moment decisions are made helps travelers make more informed and sustainable choices.<\/p>\n<\/p>\n<p style=\"text-indent: -18.0pt\"><span style=\"font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\"> <\/span><\/span><b>Make Sustainability the Default Option<\/b><\/p>\n<p>When the most sustainable option is presented as the standard choice, people are significantly more likely to select it, often without affecting their overall experience.<\/p>\n<\/p>\n<p style=\"text-indent: -18.0pt\"><span style=\"font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\"> Make Sustainability Attractive as a Market Advantage and Economic Opportunity<\/span><\/span><\/p>\n<p>Demonstrating the benefits of sustainable practices helps create value for businesses, travelers, and local communities alike.<\/p>\n<\/p>\n<p style=\"text-indent: -18.0pt\"><span style=\"font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\"> <\/span><\/span><b>Make Sustainability the Norm<\/b><\/p>\n<p>Presenting sustainable behaviour as a shared local practice increases the likelihood that people will adopt and maintain it.<\/p>\n<\/p>\n<p>For more information, visit: <a href=\"http:\/\/www.firstmileproject.eu\" target=\"_blank\" rel=\"noopener\">www.firstmileproject.eu<\/a><\/p>\n<\/p>\n<p style=\"text-align: justify\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The first mile toward better tourism begins with the first step. Betania Travel is a partner in an important European project dedicated to promoting sustainability in tourism. Eighty tourism businesses from across Europe are working together to adopt new approaches and practical solutions that encourage more sustainable travel experiences. We have always been committed to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1776,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/posts\/5889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/comments?post=5889"}],"version-history":[{"count":1,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/posts\/5889\/revisions"}],"predecessor-version":[{"id":5890,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/posts\/5889\/revisions\/5890"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/media\/1776"}],"wp:attachment":[{"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/media?parent=5889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/categories?post=5889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.betaniatravel.it\/en\/wp-json\/wp\/v2\/tags?post=5889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}